Social media Marketing Tutorial

How to create facebook ads campaign | Social media Marketing Tutorial :

Overview

With more than two billion monthly active users available to be targeted in highly specific ways, it’s no surprise that more brands are diving into Facebook’s advertising options and discovering the different ways they can benefit from them.

The upcoming News Feed algorithm change has only increased the importance of Facebook advertising, as it can help you recover your lost reach and engagement.

However, it’s important to keep in mind that Facebook’s popularity doesn’t guarantee your ad’s success. Its numerous advertising options can make it harder to pick the right one if you don’t know exactly what you want to achieve. Stay focused on your key objectives, and try not to get distracted by shiny bells and whistles.

Focus on what’s important to your company and your campaign goals, and use the right format for your ideal target audience. If you’re still new to Facebook advertising, you can start with a small budget to test the available options until you feel more comfortable rolling your ads out on a larger scale.